Arb CapitalARB CAPITAL
[ BRAND ]
BRAND ASSETS · JULY 2026

Arb Capital Brand Assets

Logos, color, type, and usage guidance for presenting Arb Capital — for press, profile, and partnership use. Every file on this page is included in the download bundle, along with a plain-text copy of these guidelines. Looking for the wstGBP product assets? They have their own kit.

Download brand kit (.zip)
Company
Arb Capital
First product
wstGBP · wstgbp.com
Site
arb.capital
Brand contact
01 · The Mark

The gold A

A single angular “A” in gold — one path, one color. The SVG is the master — please export raster sizes from it rather than scaling the PNGs.

Arb Capital mark on light
On light — default
Arb Capital mark on dark
On dark — same asset
128px
64px
32px
16px
ClearspaceKeep a margin of at least ¼ of the A's height clear on all sides.
Minimum size16px for UI chips and favicons.
Don'tRecolor, add gradients, strokes, or shadows, rotate, or place on gold or mid-tone backgrounds.
These are the corporate assets. Product surfaces and listings carry the wstGBP brand, which has its own kit — ask us for it if you're presenting the product rather than the company.
02 · Wordmark & Lockup

Wordmark & horizontal lockup

The wordmark is “Arb Capital” — Inter 760 at optical size 32, title case, tracked −0.038em, with “Capital” in gold. Both the wordmark and the lockup are supplied as outlined SVGs — no fonts required to render them correctly. Light and dark variants are included; don't recolor or retype them.

Arb Capital wordmark on light
Wordmark — light backgrounds
Arb Capital wordmark on dark
Wordmark — dark backgrounds
Arb Capital horizontal lockup on light
Horizontal lockup — light backgrounds
Arb Capital horizontal lockup on dark
Horizontal lockup — dark backgrounds
Approved description

wstGBP is the first product. Arb Capital is the company. wstGBP was developed by Arb Capital and is issued by its wholly-owned subsidiary, Wren Spire (BVI) Ltd.

For anything longer, request copy from jb@arb.capital rather than drafting your own.
03 · Color

Palette

Gold and ink on warm off-white — flat, no gradients. Use the palette as given, no tints or substitutions. The wstGBP product palette (oxford blue on paper) is deliberately separate; don't mix the two systems on one surface.

Off-White
#F5F5F0
Page background, the corporate canvas.
Elevated
#ECECE7
Raised surfaces; borders #D1D1CB.
Ink
#0D0D0D
Primary text; dark surfaces.
Grey
#8A8A8A
Secondary text; #A3A39E for captions.
Gold
#D4AF37
The mark; accents and highlights.
Gold Dark
#B8941B
Gold text on light backgrounds.
04 · Typography

Type

Two families, both included in the download bundle under the SIL Open Font License (licence texts ship alongside the font files — keep them together if you pass the fonts on). The supplied wordmark and lockup SVGs are outlined and render correctly without either font installed.

Inter · 400 / 500 / 600 / 760
wstGBP is the first product. Arb Capital is the company.
Reader-facing body text uses 400; headlines use 500 at optical size 32 with −0.052em tracking. The “Arb Capital” wordmark uses 760 at optical size 32 with −0.038em tracking. In the bundle: InterVariable.ttf (weights 100–900) · also on Google Fonts
Space Mono · 400 / 700
Arb Capital · arb.capital · The Company Behind wstGBP
Technical labels, uppercase and letter-spaced. Never for running text. In the bundle: Regular + Bold · also on Google Fonts
05 · Usage

Usage rules

Please do

  • Write Arb Capital — two words, title case, in any position in a sentence
  • Use uppercase ARB CAPITAL only in small letter-spaced labels — the wordmark itself is “Arb Capital”
  • Describe Arb Capital as the developer of wstGBP (issued by Wren Spire (BVI) Ltd, Arb Capital's wholly-owned subsidiary)
  • Describe what wstGBP holders receive as “rewards”
  • Use the supplied assets as complete, unmodified files

Please don't

  • Shorten to Arb, ARB, or ArbCap in prose (arbcap is fine in file names and URLs)
  • Call Arb Capital the issuer of wstGBP
  • Describe wstGBP as paying “yield”, “APY”, or “interest”
  • Recolor, restyle, retype, or rearrange the mark, wordmark, or lockups
  • Create new lockups or pairings — if you need an arrangement not supplied here, ask us
06 · Downloads

Files

Individual files below, or everything at once — the bundle includes a plain-text README with these guidelines. Naming follows arbcap-<asset>[-<variant>][-<width×height>].

FileSizeUse
arbcap-mark.svg256 × 256 · vectorMaster mark. Source for every other export.
arbcap-wordmark.svgoutlined vectorWordmark, light backgrounds.
arbcap-wordmark-dark.svgoutlined vectorWordmark, dark backgrounds.
arbcap-lockup-horizontal.svgoutlined vectorMark + wordmark, light backgrounds.
arbcap-lockup-horizontal-dark.svgoutlined vectorMark + wordmark, dark backgrounds.
arbcap-icon-512.png512 × 512Icon, transparent background — directories, press, avatars.
arbcap-icon-200.png200 × 200Small icon, transparent background.
arbcap-icon-32.svg32 × 32 · vectorFavicon-scale icon.
arbcap-banner.svg1500 × 500 · vectorProfile banner master, light.
arbcap-banner-1500x500.png1500 × 500Light banner export for uploads.
arbcap-banner-dark.svg1500 × 500 · vectorProfile banner master, dark.
arbcap-banner-dark-1500x500.png1500 × 500Dark banner export for uploads.
arbcap-social-card.svg1200 × 630 · vectorOG / link-preview card master.
arbcap-social-card-1200x630.png1200 × 630OG / link-preview card export.
fonts/inter/InterVariable.ttfvariable · 100–900Inter, SIL OFL — licence at fonts/inter/OFL.txt.
fonts/space-mono/SpaceMono-Regular.ttfweight 400Space Mono Regular, SIL OFL — licence at fonts/space-mono/OFL.txt.
fonts/space-mono/SpaceMono-Bold.ttfweight 700Space Mono Bold, SIL OFL — same licence.
Download everything (.zip)

Assets are provided for press, profile, and partnership use in connection with Arb Capital. For permissions or arrangements not covered here, contact jb@arb.capital.